Using Google Keyword Planner for Business Insights
Keyword Planner is Not Just for SEO Anymore
Keyword Planner is part of Google Ads, and has been used by SEOs for years to perform keyword research. In this free webinar we show you the game-changing business uses for this tremendous resource.
At the end of this 45-minute webinar course, here's what you'll understand:
- How to use Google's "big data" to suggest customers you have been missing in your marketing
- Whether enough people are interested in your new product ideas to justify developing them
- How you can change your messaging to connect with what people WANT
Ross Barefoot has 19 years of experience in website programming and development, and 13 years of experience in Search Engine Optimization and Marketing (SEO/SEM). Ross is a SEA Certified Master Level Instructor with the Search Engine Academy and serves on its board of directors and educational committee. Ross has been with Horizon Web Marketing since 2012 as chief SEO strategist and trainer, and in 2014 took on the role of CTO. Ross uses his industry expertise to set client strategies, troubleshoot difficult SEO issues, and keep our staff trained and up to date on cutting-edge SEO techniques so we deliver the best possible results for our clients.
For upcoming live workshop dates, see https://bizbasicseo.com/current-workshops